Special Populations Bootcamp Session 3: Study Recruitment – Maximizing Impact (2017)

In this session, we will discuss how to engage populations into effective ways of involvement in clinical trials.


Course Syllabus/Topics

  1. Recruitment and retention: Importance of recruitment: to meet the enrollment and recruitment goals without delaying the budget and preventing protocol barriers.
  2. Combating the recruitment issues: educating the public and creating awareness.
  3. Planning for effective recruitment
    1. Identify barriers to participation
    2. Be culturally competent and appropriate
    3. Establishing trust
    4. Utilize community liaisons
    5. Understandable messages and a clear ‘call to action’
    6. Frequent checks and active listening the participants
    7. Testing messages and content qualitatively
  4. Traditional and innovative methods
    1. For population without reliable social media and elder population: flyers, billboards, newspaper ads, radio, bus advertising and direct mails.
    2. For younger population: Social media, patient advocacy websites, Craigslist, Reddit, USC clinical Studies Directory landing page, clinical connections and third party services.
  5. SC CTSI Recruitment support
    1. Aid to plan the study, recruit people, provide communication strategies by free consultation, additional free support (10 to 15 hours), design of advertising and community based efforts.

Acknowledgement

Accompanying text created by Priyanka Ramasamy | Regulatory Science Graduate Student Worker | pramasam@usc.edu


Instructors

NIH Funding Acknowledgment: Important - All publications resulting from the utilization of SC CTSI resources are required to credit the SC CTSI grant by including the NIH funding acknowledgment and must comply with the NIH Public Access Policy.