SC CTSI to Offer Data-Driven Workshop on Using Social Media and Infographics
Join us for a special workshop in collaboration with the popular healthcare social media consultancy Symplur.
Join us for a special workshop in collaboration with the popular healthcare social media consultancy Symplur – tailored to students at all levels.
The Workshop Series at a Glance
Space is limited. Sign up by Feb 20, 2015.
- Workshop 1/Objective: Use social media data to gain insights into emerging community needs, trends, and conversations
- Workshop 2/Objective: Create compelling infographics that help you better articulate your key findings using a data-driven approach
Dates: Workshop 1: Tues, March 3, 2015 | Workshop 2: Thurs, March 12, 2015
Time: 3 - 5 PM
Location: USC Health Sciences Campus, CSC, Harkness Auditorium, 2250 Alcazar Street, Los Angeles, CA 90089
This workshop will allow you to develop marketable skills to analyze social media data, translate it into compelling visuals that clearly communicate your key message, and develop actionable insights that inform organizational strategy. You will be able to apply these skills in practice – for instance, when:
- Doing marketing research to inform a new product idea;
- Developing a communications plan; or
- Conducting a preliminary analysis in support of your research idea.
Instructors:
Katja Reuter, PhD, Director of Digital Strategy and the electronic Home program, Southern California Clinical and Translational Science Institute (SC CTSI)
Audun Utengen, MBA, Co-founder of Symplur, a healthcare social media consultancy, LLC and “The Healthcare Hashtag Project
Thomas Lee, BS, NHA, Co-founder of Symplur
This workshop is supported by a Data-Driven Assignment Grant from the USC Center for Scholarly Technology in support of the Office of the Provost’s strategic focus on data literacy and SC CTSI's Education (ECDE) and electronic Home (eHome) programs. SC CTSI is part of the Clinical and Translational Science Awards (CTSA) network funded through the National Center for Advancing Translational Sciences (NCATS) at the NIH (Grant Number UL1TR000130).
